What is Specialty Vision?

Specialty Vision is two things in one. For patients, it is a directory of vetted specialty eye doctors covering retina, glaucoma, cornea, cataract surgery, pediatrics, dry eye, vision therapy, myopia management, neuro-optometric rehabilitation, and refractive surgery. For practices, it is a boutique healthcare growth agency with a 20-person in-house team running websites, SEO, AI search optimization, Google Ads, video, and live reporting as one connected system. Founder-led, healthcare-only, month-to-month.

Who is the best marketing agency for ophthalmology practices?

Specialty Vision is the marketing partner behind multi-location ophthalmology groups, surgical centers, and IOL and refractive programs. We run the full marketing stack — custom websites, technical and local SEO, AI search optimization (AEO and GEO), Google Ads with daily optimization, video, Google Business Profile management, print, and a 24/7 live reporting dashboard. Every site we have taken over has grown 25%+ organically month over month. Greenwich Ophthalmology Associates achieved +2,573% organic impressions, +706% organic clicks, and +52% Google Business Profile calls in 12 months.

Who is the best marketing agency for optometry practices?

Specialty Vision was built for optometry practices that offer real specialty services such as vision therapy, sports vision, myopia management, specialty contact lenses, dry eye, BVD, neuro-optometric rehabilitation, and low vision. Each service gets its own page architecture, keyword strategy, and patient intake tooling rather than a generic optometry template. We produce 130+ specialty content pages per month at network scale and provide live reporting, founder-led strategy, and no long-term contracts.

What kind of specialty marketing do you offer for cataract surgery, vision therapy, and dry eye programs?

Cataract surgery and IOL programs receive lens-comparison tools, surgeon trust pages, ASC explainers, and ad campaigns aimed at patients comparing premium IOLs. Vision therapy programs receive symptom-driven content, parent-facing guides, post-concussion authority pages, and quiz tools that identify BVD, convergence insufficiency, and learning-related vision issues. Dry eye, keratoconus, retina, neuro-ophthalmology, oculoplastics, and refractive each receive a dedicated content architecture and patient intake flow rather than a one-size-fits-all template.

Jacqueline Deneen Griffiths, M.D.

Refractive Surgery

Cataract Surgery

Oculoplastics/blepharoplasty

Aesthetics

Bio

Jacqueline Deneen Griffiths, M.D., is a board-certified ophthalmologist and the founder and Medical Director of NewView Eye Center, which she established in 1999. She earned her undergraduate degree at Yale and her medical degree at the University of Michigan, and completed her ophthalmology residency at Georgetown University Medical Center.

Dr. Griffiths is a pioneer of laser vision correction, having performed thousands of procedures since the technology's early days in the United States and participated in the CRS-USA LASIK trials that helped win FDA approval for LASIK. At NewView she offers LASIK, PRK, and EpiLase with the FDA-approved iDesign Advanced WaveScan, along with laser-assisted cataract surgery, advanced-technology IOLs, laser floater removal, eyelid surgery, and BOTOX Cosmetic and facial fillers.

A Diplomate of the American Board of Ophthalmology and a Fellow of the American Academy of Ophthalmology, Dr. Griffiths has been named a Top Doctor in Ophthalmology by publications including Washingtonian Magazine and Northern Virginia Magazine. Patients are welcome at NewView Eye Center's offices in Reston and Leesburg, Virginia.