Visual Processing : Shapes Your Understanding of the World

Published on

September 12, 2024

Visual processing is a critical aspect of how we interpret and interact with our environment. Remarkably, 70% of the information your brain processes throughout your adult life comes through your visual system. But did you know that visual processing involves two distinct types: focal and ambient processing?

What is Visual Processing?

Visual processing is how your brain interprets the information it receives from your eyes. Focal processing is what most people think of when they consider vision—it's about sharpness and clarity. On the other hand, ambient processing is more complex, involving how you understand where things are in your environment and how you move your eyes to track and respond to objects around you. For instance, when you're driving a car, your focal processing helps you see the road signs clearly, while your ambient processing ensures you stay aware of the vehicles around you and the movement of your own car.

The Role of Visual Processing in Daily Life

Given that 70% of the brain's processing power is devoted to visual information, it’s no surprise that these skills are vital for daily activities. From reading and sports to driving and social interactions, the ability to process visual information correctly can make a significant difference in performance and safety. At Neuro-Visual Performance Institute, we focus on evaluating and improving these critical visual skills. For example, a patient from Lawrenceburg, Kentucky, came to us struggling with visual processing issues that affected his ability to work efficiently. Through our tailored vision therapy program, he was able to enhance both his focal and ambient processing, leading to better productivity and fewer errors in his daily tasks.

Conclusion: Enhancing Visual Processing Through Therapy

If you or someone you know is experiencing difficulties with visual processing, it’s important to address these challenges with professional help. At Neuro-Visual Performance Institute, led by Dr. Rick Graebe FCOVD, we specialize in improving visual processing skills through personalized Neuro-Visual Performance Training. Our clinics in Versailles, serving the greater Lexington area, and in Somerset, are dedicated to helping you or your loved ones enhance their visual processing for better daily living